Gjusta Goods
Unique Homeware, Ceramics, Apparel and Gifts - Venice, California
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood1.jpg)
-
Scope
E-commerce
-
Client
Gjelina Group
-
Year
2016
Client
In 2014, Shelley Kleyn Armistead brought all forms of design and product manufacturing in-house to create a more cohesive and distinct aesthetic for each of our sister restaurants. This aesthetic is articulated through the architecture, furniture, and homewares of each restaurant. Gjusta Goods was introduced as an opportunity to share the unique goods and wares with the local community in Venice Beach.
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood2.jpg)
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood3.jpg)
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood4.jpg)
Challenge
Adding an online store to a brick and mortar store could be challenging as the underlying infrastructure has to support and integrate with the e-commerce solution. The solution also has to be easy to use for the store owner to keep the list of the available products and their info up to date.
Solution
The design is focused on the products and products only. From the top navigation to the list of categories, it is easy for visitors to find out what Gjsuta goods have to offer.
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood5.jpg)
You notice the same amount of focus when you visit a group of the products or the product pages themselves. That being said, the use of vivid and minimal photos is also beneficial to compare the products and place an order.
![](https://markitdone.com/wp-content/uploads/2018/09/fonts.jpg)
![](https://markitdone.com/wp-content/uploads/2018/09/colors.jpg)
![](https://markitdone.com/wp-content/uploads/2018/09/gjustagood6.png)
Based on Shopify
Finding the best e-commerce solution varies from client to client, but for Gjusta Goods we couldn't think of a better solution than Shopify. We utilized the Shopify POS for the store as it's a natural addition to any Shopify online store.
Responsive Design
To get the most out of this practice, We also use a layering system with an icon or element that acts as a placeholder underneath the image.